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Case study · Be U Smart Salon

Be U Smart Salon

Website · Meta Ads · SEO / AEO / GEO

Website for Be U Smart Salon, a unisex salon in Science City, Ahmedabad — hair, skin, nails, makeup and grooming, with WhatsApp booking and local SEO.

Role: Solo · Independent build · Completed · Details: Publicly visible

The website belongs to Be U Smart Salon. I designed and developed it personally — independent work, not through Rivavya. The site's footer credits "Developed by Ankit Rai".

Be U Smart Salon — desktop
Be U Smart Salon — mobile
  • Eight-page salon website
  • WhatsApp booking
  • Services & signature treatments
  • Offers page
  • Gallery
  • Reviews & feedback
  • Local SEO

02

Project Overview

Be U Smart Salon is a unisex salon on Science City Road, Sola, in Ahmedabad, offering hair, skin, nail, makeup and grooming services. I designed and developed its website: eight pages covering the salon's story, services, signature treatments, offers, a gallery of real work, reviews and contact. Booking happens where the salon's customers already are — on WhatsApp — through a short form that opens a chat with the request ready to send. Beyond the website, the salon is now also my client for Meta Ads and for SEO, AEO and GEO — an ongoing engagement.

My Role
Design & Development
Year
2026
Status
Completed
Project Type
Salon Website
Owned by
Be U Smart Salon
Location
Science City, Ahmedabad
Be U Smart Salon offers page with anniversary prices
Offers page
  • Eight-page salon website
  • WhatsApp booking
  • Services & signature treatments
  • Offers page
  • Gallery

03

My Role

Design & Development

Role
Solo
Contribution
Implemented
Engagement
Independent build
Source of details
Publicly visible

Project stage

  1. Planning
  2. In progress
  3. Live
  4. Maintenance
  5. Completed
Status
Completed
Current phase
Meta Ads and SEO / AEO / GEO — ongoing

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04

Architecture

Design / UX

A premium look in dark tones with gold accents and elegant serif headlines ('Look Good. Feel Good. Be You.'), real photos from the salon instead of stock images, and a mobile-first layout with booking and WhatsApp buttons always close at hand.

Development

A fast static site — HTML, CSS and JavaScript — deployed on Vercel. The WhatsApp booking form builds a pre-filled message from the visitor's details, and every page links to call, WhatsApp, directions and Instagram.

05

Features

What the platform offers. Features marked publicly visible can be seen on the live site.

  • Eight-page salon website

    Home, About, Services, Treatments, Offers, Gallery, Reviews and Contact.

    User-provided

  • WhatsApp booking

    A booking form that opens WhatsApp with the visitor's request ready to send, plus WhatsApp and call buttons across the site.

    User-provided

  • Services & signature treatments

    Hair, skin, nails, makeup and men's grooming, with Keratin, Nanoplastia and Hair Botox as signature treatments.

    User-provided

  • Offers page

    Anniversary offers with prices, and a note to confirm current pricing with the salon.

    User-provided

  • Gallery

    Real work from the salon, filterable by cuts, colour, styling and treatments, linked to the salon's Instagram.

    User-provided

  • Reviews & feedback

    Links to the salon's Google reviews and a WhatsApp feedback option.

    User-provided

  • Local SEO

    BeautySalon structured data with address, map location and opening hours, FAQ structured data, location-led titles for Science City and Sola, a sitemap and share cards.

    User-provided

06

Technology

Frontend

HTML, CSS & JavaScript

Integrations

WhatsApp booking, Google Maps, Instagram, Google reviews

Deployment

Vercel

HHTML5
CCSS3
JJavaScript
LLocal SEO
SStructured Data

08

Performance Marketing

Channels used on this project.

Performance marketing
  • Meta Ads
  • SEO
  • AEO
  • GEO

09

Timeline

Designed and built by me alone, completed and delivered to the salon on 28 September 2026. The salon has since become my client for Meta Ads and SEO / AEO / GEO.

11

Questions & Answers

What did the website need to do?

Show the salon's services, treatments and offers clearly, and make booking easy — so booking goes straight to WhatsApp, the channel the salon's customers already use.

How is the site set up for local search?

Titles and content name Science City, Sola and Ahmedabad, and structured data gives search engines the salon's address, map location, phone number and opening hours.

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