- In progress
- Solo project
- Built for Math Magic
- Education
- Online Tutoring
Case study · Math Magic Online
Math Magic Online
Online Classes Website · Growth Management System · SEO / AEO / GEO · Meta Ads
Website and Growth Management System for Math Magic, online maths classes for Grades 1–5 in Bangalore — with online enrolment and payments, city pages across India, SEO / AEO / GEO and Meta Ads. Currently being built.
Role: Solo · Client project · In progress · Details: User-provided
The website and system belong to Math Magic, Bangalore. I'm designing and building them, and I run their Meta Ads.
02
Project Overview
Math Magic teaches children in Grades 1–5 maths skills — multiplication tables, division, addition and subtraction — in live online classes, one skill per level. I'm building its public website and an admin Growth Management System (GMS) for students, fees, leads and marketing, and I manage its Meta Ads on Facebook and Instagram. The website and admin run on a test address today; the final launch on mathmagic.online is in progress.
- My Role
- Design, development, SEO / AEO / GEO and Meta Ads
- Year
- 2026
- Status
- In progress
- Project Type
- EdTech Platform
- Owned by
- Math Magic
- Location
- Bangalore, Karnataka, India
- Program pages
- Online enrolment & payments
- City pages for parents across India
- Parent guides
- Students & fees
03
Business Context
Math Magic runs live online maths classes for Grades 1–5 from Bangalore, for parents across India. The team found me through ChatGPT — an AI answer — which is exactly the kind of visibility (GEO) I'm now building into their own site.
04
The Challenge
Parents across India search for maths help for their child, compare programs and want to enrol without a long phone call. The team needed one place to answer them, take enrolments and payments, follow up enquiries from the website and from Meta ads, and keep track of students, fees and progress — without spreadsheets.
05
My Role
Design, development, SEO / AEO / GEO and Meta Ads
- Role
- Solo
- Contribution
- Implemented
- Engagement
- Client project
- Source of details
- User-provided
Project stage
- Planning
- In progress
- Live
- Maintenance
- Completed
- Status
- In progress
- Current phase
- Final launch steps: domain, payments, email and analytics
Planning something like Math Magic Online?
Discuss your project06
Architecture
Design / UX
Bright and friendly for parents: purple and yellow, floating maths symbols, real photos of children learning at home, parent reels, and a mobile-first layout with a sticky "Find the right program" button and WhatsApp always at hand.
Development
Next.js and TypeScript with Tailwind CSS, a PostgreSQL database on my own VPS, hosted on Vercel. Payments through Razorpay or bank transfer (UPI), WhatsApp and email messages logged in the admin, Meta Lead Ads flowing into the Leads CRM, and daily backups. Tested with unit and browser tests.
07
Features
What the platform offers. Features marked publicly visible can be seen on the live site.
Program pages
Tables 1–10, Tables 12–20, Division, Advanced Multiplication and Addition & Subtraction, plus annual programs and 1:1 classes for Grades 1–5.
User-provided
Online enrolment & payments
Enquiry form with grade and program, online enrolment with an invoice, Razorpay and bank-transfer (UPI) payments.
User-provided
City pages for parents across India
Eight metro city pages (Bangalore, Mumbai, Delhi NCR, Hyderabad, Chennai, Pune, Kolkata, Ahmedabad) and an all-India page.
User-provided
Parent guides
Articles and resources for parents, such as how to practise multiplication tables at home.
User-provided
Students & fees
Student profiles, enrolments, batches and progress reports with PDF; invoices, monthly fee automation, overdue marking, reminders and PDF receipts.
User-provided
Leads CRM
Website and Meta Lead Ads enquiries in one list, with status and follow-up.
User-provided
SEO tools in the admin
Page-by-page audit, editable SEO for every page, Google Search Console data and a monthly SEO report email.
User-provided
Marketing dashboard
Meta and Google ad spend, leads and cost per lead in one place.
User-provided
Daily automation
Fees, reminders, CRM sync, backups and a daily report email to the admin.
User-provided
08
Technology
Frontend
Next.js, TypeScript & Tailwind CSS
Backend
PostgreSQL on a VPS
Integrations
Razorpay, WhatsApp, Zoho, Meta Lead Ads & Marketing API, Google Search Console
Deployment
Vercel
09
AI / Automation
Automation
• Monthly fee automation with overdue marking and reminders. • Alerts by email for new leads, enrolments, payments and bank-transfer claims. • A daily run for fees, reminders, CRM sync, backups and a report email to the admin.
10
SEO / AEO / GEO
SEO
Editable titles and descriptions for every page, a program page per skill, eight metro city pages plus an all-India page, parent guides, structured data (organisation, courses, FAQ, articles, breadcrumbs), a sitemap and robots file, and Google Search Console data with a monthly SEO report inside the admin.
AEO
FAQs on the home and program pages marked up with FAQ structured data, and parent guides that answer common questions directly.
GEO
An llms.txt file for AI answer engines and pan-India location structured data for the metro cities, so AI search can describe Math Magic and where it teaches.
11
Performance Marketing
Channels used on this project.
- Meta Ads
- SEO
- AEO
- GEO
12
Visual Gallery
Captured from the live site unless marked as a conceptual mockup.
13
Questions & Answers
What is being built for Math Magic?
A public website with program pages, city pages, parent guides and online enrolment with payments, plus an admin Growth Management System for students, fees, leads, content, SEO and marketing.
How did Math Magic find Ankit?
Through ChatGPT — Math Magic found Ankit Rai in an AI answer.
Is it live?
The website and admin run on a test address while the final launch steps — domain, payments, email and analytics — are completed.
14
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